Scare Tactics in Advertising
Why is it done?
Cause it works, sometimes.
Remember Y2K, power outages, nuclear weapons being shot, all sorts of scare tactics. What actually happened:
A major electric company in US billed a few customers as if they hadn’t paid in years but no one was actually effected by it.
A furnace in South Korea stopped working due to a program bug.
How many billion dollars were spent on programming and other precautions?
How are scare tactics such as these affecting us as a society? Affecting others opinions of the western world?
Instead of reacting use times like that as a way to make money off the market or other method. But in no way create that atmosphere, it’s not good for humanity, not even our economy. Those methods only create short term gains.
The market is almost down to the level it would naturally have gone to had Y2K never happened.
S&P500 - (Select ‘max’ on graph.)